
Hatched with regional ambitions, grown from local beginnings
With no one ‘on the ground’ it can sometimes be daunting and challenging to get to where you want to be, and at the same time be totally sure that you are doing the best thing for your brand.
At Monarch we strive to be an integral part of a brand’s growth story, and build trusted relationships that breed success.
OUR APPROACH
To understand you, your brand, your people, your needs and your ambitions
TO KNOW WHO & WHERE YOU ARE…
Monarch prides itself in truly knowing and understanding a brand, a product’s story and where it comes from. Without this we believe we could not effectively and truthfully do what we do.
AS WELL AS WHO & WHERE YOU WANT TO BE
Once we truly know you, we can begin to work closely with your team to understand your ambitions, aspirations and goals - long term and short term
Murray Lang
Having lived and worked in Asia for over 19 years for both large multi-national beverage brands and smaller family-owned producers, Murray has both a wide network in the region and also a deep understanding of Asia’s diverse local cultures. A fluent Mandarin speaker, Murray has garnered his expertise from leading marketing and sales functions, and has always believed that a connection to a brand’s ‘persona’ is vital in successfully telling a genuine product story.